ETBD Projects
Finance & Business Services Marketing
During my time at Miami University, I had the opportunity to study in the "Emerging Technology in Business and Design" program. Throughout the program, I was able to expand my passion for creative design and digital media, while simultaneously gaining an understanding of the strategy and research behind effective design.
Over the past four years, I've strengthened my skills in coding, digital marketing, UX/UI research, and user-centered problem-solving, allowing me to combine creativity with technology to create meaningful digital experiences.
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No Limits Live! - Senior Degree Project
No Limits Live! is an interactive educational website designed to raise awareness about accessibility barriers in live music environments. While venues may meet ADA requirements, many concertgoers with disabilities still encounter challenges related to navigation, sensory experiences, information access, and overall inclusion. This project explores the gap between compliance and truly inclusive design by guiding users through the concert experience from the perspective of attendees with accessibility needs.
Time Timer - Advanced UX Research
Time Timer is a client UX research and design project completed in collaboration with the Redhawk Design Collective and the Time Timer team. Through user interviews, usability testing, and iterative design, our team explored opportunities to improve onboarding, navigation, widgets, Live Activities, and Apple Watch interactions. My primary contributions focused on the navigation experience, including planning and facilitating usability tests, synthesizing research findings, and designing Figma prototypes for the home screen, timer editing, grouping functionality, and preset timer interactions to improve discoverability and reduce cognitive overload.
Clarity Beauty Swift UI App - Advanced Interaction Design
Clarity Beauty is a SwiftUI mobile application designed to simplify the process of finding skincare products that align with users' skin concerns and sustainability values. With the growing number of beauty products on the market, identifying clean, environmentally friendly options can be overwhelming. The app was created to make product discovery more approachable by providing personalized recommendations based on individual skincare needs while encouraging more informed purchasing decisions.
ARHT Holobox
UX & Designing for Accessibility
Accessible Holobox explores how accessibility and user-centered design can improve public interactive experiences. The project reimagined the ARHT Capsule kiosk in Miami University's McVey Data Science Building by creating a more accessible and engaging interface that introduces visitors to the building through personalized video content, intuitive navigation, and interactive features. Through sketching, wireframing, interface design, branding, video production, and accessibility-focused design decisions, the project produced a kiosk experience that prioritized usability, inclusivity, and visitor engagement while encouraging further exploration through QR code integration.
Peppermayo Social
Media Report
Digital Marketing
Peppermayo Social Media Report explores how Peppermayo, a fashion retailer, can strengthen its online presence through SEO, content strategy, and social media optimization. The project evaluated Peppermayo's digital ecosystem to identify opportunities for improving search visibility, audience engagement, and overall brand performance. Through customer personas, journey mapping, SEO audits, keyword research, AI and voice search analysis, and social media evaluation, the project produced a data-driven digital marketing strategy designed to increase discoverability and create a more engaging customer experience across multiple digital channels.
Bagel & Deli Social Media Rebrand
Digital Marketing
"Bagel & Deli Social Media Rebrand" is a content strategy and social media audit that explores how a well-known local brand can strengthen its digital presence through research-driven recommendations. The project evaluated the company's existing social media platforms to identify opportunities for improving engagement, visual consistency, accessibility, and overall brand communication. Through content audits, rhetorical analysis, UX surveys, and mock content creation, the project developed a strategic plan aimed at creating a more cohesive and engaging social media presence while better reflecting Bagel & Deli's mission of providing "good foods and awesome moods."
